Privacy Policy

This is the privacy notice of Applied Photonics Ltd. In this document, “we”, “our”, or “us” refer to Applied Photonics Ltd.
We are company number 03617150 registered in UK.
Our registered office is at: Unit 8, Carleton Business Park, Skipton, North Yorkshire, BD23 2DE.


  1. This is a notice to inform you of our policy about all information that we record about you. It sets out the conditions under which we may process any information that we collect from you, or that you provide to us. It covers information that could identify you (“personal information”) and information that could not. In the context of the law and this notice, “process” means collect, store, transfer, use or otherwise act on information.
  2. We regret that if there are one or more points below with which you are not happy, your only recourse is to leave our website immediately.
  3. We take seriously the protection of your privacy and confidentiality. We understand that all visitors to our website are entitled to know that their personal data will not be used for any purpose unintended by them and will not accidentally fall into the hands of a third party.
  4. We undertake to preserve the confidentiality of all information you provide to us, and hope that you reciprocate.
  5. Our policy complies with UK law accordingly implemented, including that required by the EU General Data Protection Regulation (GDPR).
  6. The law requires us to tell you about your rights and our obligations to you with regards to the processing and control of your personal data. We do this now, by requesting that you read the information provided at
  7. Except as set out below, we do not share, or sell, or disclose to a third party, any information collected through our website.

What information we collect about you

We collect information about you when you provide it to us, when you use our Services, and when other sources provide it to us, as further described below.

Information you provide to us

We collect information about you when you input it into our webpage or otherwise provide it directly to us.

Content you provide through our products: Where you engage our services to supply custom or bespoke items, you may also provide further data for us to supply these. This content includes any information about you that you may choose to include.

Content you provide through our websites: We collect other content that you submit to these websites. For example, you provide content to us when you provide feedback or when you participate in surveys.

Information you provide through our support channels: We also provide you with customer support, where you may choose to submit information regarding a problem you are experiencing with a product/service. If you chose to submit such information you will be asked to provide contact information, a summary of the problem you are experiencing, and any other documentation, screenshots or information that would be helpful in resolving the issue.

Payment Information: We collect certain payment and billing information when you create an account with us. For example, we ask you to designate a billing representative, including name and contact information, upon registration.

Information we collect automatically when you use the Services

We collect information about you when you use our webpage, including browsing our websites and taking certain actions within the webpage.

Your use of our webpage: We keep track of certain information about you when you visit and interact with our webpage.

Device and Connection Information: We collect information about your computer, phone, tablet, or other devices you use to access our webpage. This device information includes your connection type and settings when you install, access, update, or use our webpage. We also collect information through your device about your operating system, browser type, IP address, URLs of referring/exit pages, device identifiers, and crash data. We may use your IP address and/or country preference in order to approximate your location to provide you with a better service experience. How much of this information we collect depends on the type and settings of the device you use to access the Services.

Cookies and Other Tracking Technologies: Applied Photonics Ltd and our third-party partners, such as our advertising and analytics partners, may use cookies and other tracking technologies (e.g., web beacons, device identifiers and pixels) to provide functionality and to recognize you across different Services and devices.

How we use the information we collect

To provide goods and service and personalise your experience: we use information about you to provide goods and services to you including processing transactions and providing customer support.
To communicate with you about our goods and services: we use your contact information to send transactional communications to you via email, provide customer support and/or technical advice.
To display it on our website: our website (and/or social media pages) allows you to post information with a view to that information being read, copied, downloaded, or used by other people. E.g. posting a message or review of our goods and services
In posting personal information, it is up to you to satisfy yourself about the privacy level of every person who might use it. We do not specifically use this information except to allow it to be displayed or shared. We do store it, and we reserve a right to use it in the future in any way we decide.
Once your information enters the public domain, we have no control over what any individual third party may do with it. We accept no responsibility for their actions at any time.
To communicate latest offers and developments within the company: We use your contact information to send promotional and informative newsletters to you. This will only be done if you have expressly consented to receiving these types of communications.
To provide customer support: we use your information to resolve technical issues you encounter and to assist with any other enquiries you may have. When you contact us, whether by telephone, through our website or by e-mail, we collect the data you have given to us in order to reply with the information you need. We record your request and our reply in order to increase the efficiency of our business.
We keep personally identifiable information associated with your message, such as your name and email address so as to be able to track our communications with you to provide a high quality service.
To process a complaint: when we receive a complaint, we record all the information you have given to us and we use that information to resolve your complaint.
If your complaint reasonably requires us to contact some other person, we may decide to give to that other person some of the information contained in your complaint. We do this as infrequently as possible, but it is a matter for our sole discretion as to whether we do give information, and if we do, what that information is.

We may also compile statistics showing information obtained from this source to assess the level of service we provide, but not in a way that could identify you or any other person.
To process payment of your order: Payment can be made by various methods. If you choose to pay over the phone by card, your card details will be used to take that payment and destroyed immediately afterwards.
For security and safety: we use information about you and your account to verify accounts and activity and to monitor suspicious or fraudulent activity.
For any other use you have consented to: we use your information where you have given us consent to do so for a specific purpose that is not listed in this policy e.g. we may request your written consent to use comments about our service on our webpage. If you have consented to our use of information about you, you have the right to change your mind at any time but this will not affect processing that has already taken place.